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Monday, March 30, 2020

The Story Behind the Making of the Music Video for Taking It to Heart



The story behind the making of the music video for Taking It to Heart.

The music video was shot and edited during the onset of the Coronavirus outbreak. At first, we were at odds with putting out a new song during this difficult international crisis. We sought out the opinion of the people in our inner circle and they all told us that it was a tasteful decision to release it. Together we ultimately decided to put out our new song because we felt it had a nice calming and relaxing vibe to it.

We knew that the song would fair better with a proper music video. However, social distancing was now being advised by our nation. So that put us in a tough spot. We came up with the idea that Apollo Rogers could film the segments in Canton, Ohio on his end and we could edit them together here on our end here in Pittsburgh, PA. It would keep us all artistically busy if only for a little while.

The end result (https://www.youtube.com/watch?v=Ps0DXBHhFIs) became an abstract sort of statement about emotional healing, alternative medicine, physical fitness, and mental well being. Here are some of the raw video clips that we used to make the magic happen. These clips are set to the beautiful a cappella version of Taking It to Heart sung by Apollo with so much heart.

Stay safe, Candy Apple Blue

Sunday, March 22, 2020

Taking It to Heart (Juno Dreams Remix)



The official music video for "Taking It to Heart" by Candy Apple Blue ft. Apollo Rogers focuses on emotional and spiritual healing. This special synthwave remix by Juno Dreams is taken from the forthcoming Candy Apple Blue album, Second Sight. © & ℗ 2020 Mrix Muzik Records ©2020 A Fading Brunette™ Film. Out now as a 4-Track EP single.

▶ Spotify: https://open.spotify.com/album/3JFcsE9dTKeGhFn78BwdCd
▶ Bandcamp: https://candyappleblue.bandcamp.com/album/taking-it-to-heart
▶ Apple Music: https://music.apple.com/us/album/taking-it-to-heart-ep/1502202482

Artist: Candy Apple Blue
Song: Taking It to Heart (ft. Apollo Rogers)
Remix by Juno Dreams
Album: Second Sight
Alexander Storm Mgmt.
© & ℗ 2020 Mrix Muzik Records

Written, arranged, and produced by Candy Apple Blue

The music video was directed and edited by Carly Emerick.
Film footage was shot by Apollo Rogers.
All computer graphics by Carly Emerick
A Fading Brunette™ Film, LLC.

Theme: The film's focus is on art, yoga, meditation, and spiritual healing with a slight vaporwave aesthetic with kaleidoscope layered textures.

Film footage was shot on March 9th, 2020 in Canton, Ohio.

The reviews for Taking It to Heart from our inner circle have been really wonderful:

"It's an absolutely delicious dreamy synth-pop ballad, with another stunning vocal from Apollo Rogers! Another triumph!" ~ Bazz Energy Express
"I LOVE THE TRACK!  It reminds me of something Alison Moyet would have sung on ALF." ~ William Schrul of The Divys

"I love this! Shades of Roxette with some Teri Nunn thrown in for good measure." ~ MyFizzyPop
"It conjures up the same retro emotions as Berlin's Take My Breath Away from the Top Gun Soundtrack." ~ Alexander Storm
"Another fantastic one. I shall spin this on my show." ~ The Retro Nouveau

"I’m suddenly 20 again!!!" ~ Fred from France

Connect with Candy Apple Blue:
Website: http://www.candy-apple-blue.com/
Facebook: https://www.facebook.com/candyappleblue
Instagram: https://www.instagram.com/candy_apple...
Twitter: https://twitter.com/CandyAppleBlue
Newsletter: http://bit.ly/CandyAppleBlue-EmailSignUp

Lead vocals by Apollo Rogers:
https://www.facebook.com/ApolloRogers...

Special remix by Juno Dreams:
https://junodreams.bandcamp.com/

Electric Guitars by Micah Blakeslee:
https://www.micahblakeslee.com/music

Mastered by Mike Marsh:
http://www.mikemarshmastering.co.uk/

Special guest star:
Kara Pellegrene - Kara is a Reiki master who encourages emotional and physical healing.
If you would like to learn more about Kara and her work contact her here: kmfbeck9@gmail.com

Lyrics:

"Taking It to Heart"
©2020, 2000 MRIX MUZIK (ASCAP)
℗ 2020 Mrix Muzik Records
All Rights Reserved.
Words & Music by Carly Emerick and Hoyt Emerick

Verse 1:
Can you tell me where to go when the road comes to an end?
Cause you told me that it's over, as the highway twists and bends
If only I knew how to lie, then at least I'd have a choice
But the truth is masquerading in the silence of my voice

Lead-In 1:
And I feel just a little bit lost as we suddenly drift apart
Cause you can't take back the words you said so I'm taking it to heart
I'm taking it to heart, you better believe that I'm taking it to heart

Chorus (Middle 8 Section):
Cause all the promises have been broken
I've been brutally awakened by your heartless and your cold goodbye
I was planning for eternal bliss, been deceived by your wicked kiss
You can tell me that you never meant to hurt me as I'm breaking apart
But ooh ooh, I'm taking it to heart, I said ooh, I'm taking it to heart

Lead-In 2:
You said that the two of us are over and you're gonna make a brand new start
No, you can't, take back the words you said so I'm taking it to heart
I'm taking it to heart, you better believe that I'm taking it to heart

(Repeat Chorus)

Ad-lib:
Taking it, taking it to heart now,
I've learned my lesson and I'm moving on right now
Taking it to heart, taking it to heart, taking it to heart
No, you can't take it back

Ending:
ooh ooh, I'm taking it to heart, I said ooh, I'm taking it to heart

The song presented here is protected by copyright © under the law (title 17, US Code) and is exclusively owned by Carly Olivia Emerick and Hoyt Daniel Emerick of Mrix Muzik (ASCAP).

#synthwave #synthpop #dreamwave #vaporwave #retrowave #aesthetic